Skip to main content

Mediatek expects more than 2 million Android One phones to sell in India

Buoyed by the initial response to Android One smartphones, chip maker MediaTek today said it expects as many as two million handsets to be sold this year in India, the world’s second largest market for mobile phones.The Taiwan-headquartered company has partnered with US-based tech giant Google on Android One, an initiative to provide a family of high-quality, yet affordable Android devices for consumers in emerging markets like India.Yesterday, Google launched three devices in partnership with Micromax, Karbonn and Spice under the Android One initiative. India is the first country to have the Android One handets, priced at Rs 6,399 onwards.

“We expect 1.5 to 2 million Android One handsets to be sold this year in India,” MediTek VP (US Business Development) Mohit Bhushan told PTI when asked about the his expectations on the sale of the handsets.
With prices starting at Rs 6,399, the hardware and software being provided on Android One will give users an amazing experience, he added.
The first set of Android One devices feature MediaTek’s MT6582 mobile System-on-Chip (SoC), which is based on quad ARM CortexTM A7 processors.
The processors deliver superior multi-tasking performance and excellent sustained performance-per-watt for a premium mobile experience.
When asked about the impact on Android One on the smartphone market, Bhushan said: “In the short term, there can be disruptions. But, this will eventually lead to handset makers not part of Android One to invest on innovating the mobile experience.”
He added that companies will have to realise that Android One will give users an unmatched device experience at affordable prices and for them to match it, they will have to follow suit.
With Android One, Google aims to win customers in the world’s fastest growing smartphone market with low prices and better quality software.
Currently, many affordable smartphones in India already offer customised versions of the Android operating system.
In case of Android One, the eventual software upgrades on the Android One phones would come directly from Google. This would give Google better control of the operating system and ensure users get a consistent service.
Reports suggest, an initial lot of Micromax Canvas A1 handsets, that were put up for sale on Amazon, were sold out.
PwC India Leader (Telecom) Mohammad Chowdhury said: “The festive season regularly sees an uptick in handset sales and we should expect this in the next few months. In particular there is hot competition in the segment priced from Rs 7,000 upwards.
PTI

Comments

Post a Comment

What do you Think about This Article? Share Your Comments Here

Popular posts from this blog

LG’s first flexible OLED phone due before the year is out

LG plans to launch a flexible OLED smartphone before the end of the year, the company’s VP of mobile has confirmed, though it’s unclear to what extent the work-in-progress handset will actually flex. The OLED panel in question is the handiwork of LG Display according to VP of LG mobile Yoon Bu-hyun, the WSJ  reports, with the proposed device set to launch sometime in Q4. LG Display’s work on flexible OLEDs has been underway for some time, though the company’s efforts have perhaps been overshadowed somewhat by rival Samsung’s YOUM development. Last year, according to a Korea Times report, LG Display was preparing for
Post a Comment
Full Story »

Bing Apps for Windows 8 get major updates

Late least year, Microsoft rolled out a half dozen Bing Apps for Windows 8 users, each one focused on a specific category, such as travel and sports. The apps were designed to offer “immersive vertical experiences,” and now, about six months later, a big line of updates for them is being pushed out. Users can grab the updates now by heading into the Windows Store and selecting the updates notification.
Post a Comment
Full Story »
Flexible displays are the Future of IT Industry! A part from 4k and smart home appliances, the CES 2013 saw a lot of attention being drawn towards bendable, flexible displays. The elasticised display idea isn’t something new as we have seen hoards of device concepts being crafted around flexible, bendable and even foldable displays. These concept devices give us a futuristic feel, be it a flexible phone to be worn around the wrist or a phone that opens up to turn into a tablet or PSP-like device. But how far is this future? Nokia has been toying with the idea ever since we remember. The technology sounds very fascinating and the possibilities and the extent to which bendable displays could be used are vast and leave us spellbound. However, these have always been concepts and we haven’t seen any device materialise in the real world. There have been several technologies that were conceived in these years and all have been put to their practical use. But the bendable d
Post a Comment
Full Story »